A practice across brand, product, and place.
The work spans AI-powered software, enterprise retail campaigns, and custom homes built piece by piece. The throughline isn't the discipline. It's the thinking, and the willingness to ship.
Generation is becoming free. Taste, judgment, and editing are what compound. The projects below are the argument.
Field Brand Product Place
Author Jeremy Prasatik Active Since: 2002 Status: Practicing
Classification Product Design Full-Stack Engineering Brand Strategy Creative Direction Interior Design

Ivy Park by Beyonce
Digital design, brand launch
A.R.C. - AI home Inventory
App & brand development

Hill Country home
Interior design, kitchen
Robert Rodriguez x Neiman’s
Creative direction, design

Nordstrom personalization
Design system, direction

Jeffrey NYC
Ecommerce, web design

Capitan Boot Co.
Branding, design

Jeffrey Spring Campaign
Creative direction, design

Hill Country home
Interior design, primary bath

Nordstrom beauty
Digital design, personalized

Hill County Oakworks
Campaign direction, branding
From software to campaigns to kitchens.
From software to campaigns to kitchens.

Cosmo Prof
Digital design, creative direction

Dallas Sport Collective
Website, custom app

Black & white type
Custom typography, patterns

Hill Country home
Interior design, living room
The disciplines share patterns.
The disciplines share patterns.

J.Christianson
Brand development, design

Amber Shockey & Co.
Tableware design, branding

You By Sally
Brand campaign

Jeffrey NYC
Campaign direction, design

The Fairview
Interior design, sitting room

Floor & Decor
Interiors feature

The Fairview Suite
Interior design, bedroom
The premium is in the editing.
The premium is in the editing.

The Fairview
Interior Design, foyer

Nordstrom framework
Content direction, design

Loved by Nordstrom
Brand campaign, design

Mountain View
Interior design, remodel

Neiman Marcus
Editorial direction, design

Various design
Branding, art, apparel

Sally Marketing OS
Product design, engineering


Twenty-four years. Thirty-two projects. One timeline.
Apps, campaigns, and rooms mapped chronologically by impact, sized by scope, colored by domain.
Field Data Visualization Career Index
Span 2002 — 2026 Projects: 32 Status: Live
Classification Bubble Chart Time Series Multi-Discipline
Abstract
Two and a half decades collapsed into a single chart. Thirty-two projects positioned by year, sized by their impact relative to the rest, colored by which of the three practices they belong to.
No filters. No groupings. The shape of one career's output, plotted continuously.
Size = impact · Position = chronological
March 2026
Principles
Function. Detail. Endurance.
Three filters every project runs through. The first asks whether it works. The second asks whether it's right. The third asks whether it survives.
Range is the practice.
A campaign, a kitchen, and a software product share patterns. Working across all three sharpens the work in each. The disciplines are not separate.
Aesthetic intelligence.
Generation is becoming free. Taste, judgment, and the willingness to throw work away are what compound. The premium is in the editing, not the first draft.
Brand. Product. Place. Concept through launch.
The work of Jeremy Prasatik.
Three practices. Twenty disciplines. Digital, branding, and interiors — each complete on its own, each made stronger by the others.
Studio Reckon House Multi-disciplinary
Founded 2002 Location: Texas / Anywhere Status: Open for projects
Classification Digital Branding Interiors
Abstract
One studio, three practices, no handoff. Apps that ship. Brands that hold up. Rooms people actually live in. Designed and built by the same hands from concept through production.
The chart below shows the full range, plotted as a web. Disciplines at the center, skills in the middle ring, tools and methods at the edge. Every node connects.
Services
Product Design
Full-Stack Engineering
Brand Strategy & Identity
Creative Direction
Interior Design
Stack
Next.js React TypeScript
Supabase Vercel
Figma Framer Webflow
Claude GPT Midjourney
Active Since
2002 — Present
Strategy and execution don't take turns. They run at the same desk, in the same week, on the same project.
Engagements range from a single mark to a full platform to a custom home. The work ships, and it holds up after.













